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Archive for May 5th, 2009|Daily archive page

Put Your Money Where Your Mouthpiece Is.

In Advertising, Energy on May 5, 2009 at 11:18 am

exxonmobil-ad-screen2Another story that got lost in the shuffle last month: know how we are seeing all these oil companies advertise on network primetime, cable news, and Sunday talk shows about how they are making major investments in harnessing the potential of clean, environmental, and efficient sources?  They are reassuring; they give the sense that aside from using fewer plastic bags and unplugging your cell phone charger, that climate change has penetrated the corporate psyche, has momentum with the big dogs.  Well, guess what: the ads are almost all for show.

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